Jad Aoun
Who Am I?My Biography: Who is Jad Aoun
I grew up in New York City and Beirut (yes, I know, worlds apart and I do not mean geographically), and in 2000, I graduated from high school and attended the American University of Beirut. In 2003, I graduated with a Bachelor of Business Administration and soon after landed a job at the Beirut office of the Korea Trade Promotion & Investment Authority (KOTRA). The role of KOTRA is to promote Korean trade and involved marketing research and analysis on behalf of Korean companies as well as the organization of trade delegations in both directions. In Lebanon, the KOTRA office was a part of the [South] Korean Embassy, and therefore I was reporting directly to the embassy’s Commercial Attaché.
After working at KOTRA for two years, I was offered a position to join Amana Contracting Group. At the time, the company was a 5,000-strong industrial contractor. There was no marketing or communications department at the time with the related decisions made by the Chief Operating Officer on an ad hoc basis. Working with the COO and the Board of Directors, I worked on establishing a marketing department that was cemented in 2011 with the formal formation of the unit. It also coincided with the completion of my MBA degree at Middlesex University London.
In 2018, I packed up from Dubai and moved out to Canada to start the next chapter of my life. With two kids already and one more on the way, it just made sense to make the transition at this time. My first six months focused on establishing myself and by the end of the year, I had decided to take on freelance work. Later, I landed a role with KingswaySoft as a Digital Marketing Specialist. A year later, I joined FirstOntario Credit Union as Digital Marketing Manager.
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